Rainbow Bridge is a 1971 film directed by Chuck Wein centering on the late 1960s counterculture on the Hawaiian island of Maui. Filmed in summer 1970 with non-professional actors and without a script, it features largely improvised scenes with a variety of characters. To bolster the film, executive producer Michael Jeffery brought in his client Jimi Hendrix to film an outdoor concert. Hendrix's heavily edited (no complete songs) performance appears near the end of the film.

Rainbow Bridge was a critical failure and has been re-released on video tape and DVD formats. Although it only contains 17 minutes of Hendrix performing, it continues to attract attention as his second-to-last American concert and the last one filmed.

A documentary film, titled Music, Money, Madness ... Jimi Hendrix in Maui, about the making of Rainbow Bridge was released on November 20, 2020. It was accompanied by an album, Live in Maui, reported to include all of Hendrix's performances recorded during the filming.